Skip to main content

INDEPENDENT + BLACK-OWNED MEDIA.

We are a next-gen, Black-owned media company pushing the culture forward.

WHAT WE DO

Streaming Media

We created a mirror for our audience.

We produce and distribute engaging + authentic content via our premium digital video ecosystem, connecting brands to a real, living, breathing Black Millennial audience, starving to see true reflections of themselves. Our ethos centers unapologetic Black storytelling that values and celebrates our viewers, and offers deeper connection to a like-minded global community.

We punch above our weight due to our unique ability to make premium, bingeable original content at scale that people love Our subscription video on demand platform has also become a prized pipeline for the next generation of diverse Black talent in front of and behind the camera. Next up is our Free Ad-Supported Streaming Channel (FAST) that will extend our distribution footprint and reach within the African American community.

Distribution Partnerships:

Branded Content & Sponsorships

We are a Black-owned media company that creates exclusive branded content that centers Black stories and perspectives for brands. Our audience loves, trusts and values our stories and content. This bond is something we have worked hard to build over the past 10 years, and enhances our ability to effectively help brands connect with a valuable Black Millennial and GenZ audience.

We make content that doesn’t feel like a commercial. Our content offerings are unique, creative and impactful, allowing brands to seamlessly integrate products and messaging into stories authentically. We create product extensions and experiences for the strong community built around our flagship brands, that provide a perfect environment for brands to build long lasting relationships with consumers over time.

Let us help you create digital media and stories to enhance your advertising, PR, communications and storytelling efforts. Our expertise includes logistical planning, creative development, and content production.

Who is our typical viewer?

Membership Community

We created a direct relationship with our audience.

Our target consumer no longer just wants to consume content. They want to be part of the conversation interactively and 46% of dedicated fans look for community and culture around their entertainment interests. Our membership offering addresses this desire for deeper fandom experiences and unlocks tiered access to an ecosystem of content, community, and commerce/ownership experiences.

The opportunity to plug in directly with this premium audience is limitless.

OUR WHY

We create content that reflects the true experience of our viewers, and celebrates Blackness in all its many forms.

Black Targeted Connected TV advertising spend grew 26% YoY in 2021, and is projected to be $800M by 2025. Yet the supply of premium video ad inventory to reach Black consumers is anemic, lagging far behind this exploding demand. We stand in the gap to meet the needs of this untapped market opportunity, providing perfectly crafted content that simultaneously appeals to the tastes of viewers and the engagement goals of Brands.

Award Winning
Established Team
OUR TEAM

Combined 20+ years in the entertainment and digital content industry and the network and experience that comes with it.

CEO, Co-Founder

Kibi Anderson

An Emmy winning producer and LA business executive who’s seen the C-Suite at Red Table Talk, Bloomberg Media and ABC News. She is recognized for her ability to mix comprehensive industry knowledge, entrepreneurial acumen, and strong networking and communications skills to help deploy impactful initiatives that drive growth.

Chief Content Officer, Co-Founder

Dennis Dortch

Sundance alumnus, screenwriter, director and showrunner for multiple series, and the visionary co-founder of the streaming platform, Black & Sexy TV. Honored as a selectee on The Root 100 list as one of the most influential African-Americans in 2015, for his work and contributions as an entrepreneur and pioneer of new distribution models and opportunities for storytellers, as well as raising the visibility and voices of the Black Community as an artist and culture creator.

Let’s Talk

Ready to take the next move? Get in touch hello@theblack.group